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Voluntary Programs Which Address Alcoholism and Drug Abuse
DETERMINING  PUBLICITY REQUIREMENTS

Religious Program Specialist 3 & 2, Module 01-Personnel Support
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CHAPTER 6 COMMAND  RELIGIOUS  PROGRAM  PUBLICITY, MATERIALS, AND FACILITIES SUPPORT The  purpose  of  this  chapter  is  to  delineate ways in which Religious Program Specialists can provide  publicity,  materials,  and  facilities  sup- port  to  Navy  chaplains  in  their  efforts  to administer the Command Religious Program. In rendering   this   support,   Religious   Program Specialists relieve Navy chaplains of many of the administrative   functions   related   to   personnel support for religious programs. This administra- tive support includes: Publicizing  religious  program  activities. Preparing,   organizing,   and   distributing devotional  and  religious  education  materials. Preparing  audiovisual  displays. Coordinating  the  maintenance  of  chapels and  religious  program  facilities. Submitting  job  orders  and  work  requests for   printing,   audiovisual   material,   and   other related   services. Preparing  Worship  Bulletins. PROGRAM  PLANNING  AND SUPPORT Planning  and  programming  religious  pro- gram  support  requirements  for  a  publicity program,  a  materials  program,  and  a  facilities program requires close coordination between the command  chaplain  and  the  Religious  Program Specialist.  The  process  begins  with  the  iden- tification  of  specific  needs  for  religious  ministry by  the  command  chaplain  and  the  development of  a  publicity  program,  materials  program,  and facilities  program  which  will  best  meet  those needs. Once specific needs and priorities have been determined  by  the  command  chaplain,  the Religious  Program Specialist   (RP)   should prepare  or  provide  the  necessary  services  and materials to implement the goals of the religious program. Funds are often limited, and adequate dollars   to   satisfy   all   service,   material,   and facilities   requirements   for   the   Command Religious Program may not be available. Conse- quently, programs in the essential areas of infor- mation, materials, and facilities, may have to be scaled   down,   with   projects   eliminated,   and priorities reestablished. This means that detailed attention  must  be  given  to  the  determination  of needs,   the   selection   of   goals   which   will   ade- quately meet those needs, and the establishment and  reestablishment  of  priorities  to  bring  the anticipated  support  requirements  of  the  Com- mand   Religious   Program   into   alignment   with available  resources.  The  Command  Religious Program  (CRP)  and  its  associated  publicity, materials,  and  facilities  support  programs  are discussed  in  the  following  sections. PUBLICITY  WITHIN  A  COMMAND RELIGIOUS  PROGRAM Publicity  is  an  important  tool  of  the  Com- mand  Religious  Program.  Lack  of  publicity  may prevent  the  Command  Religious  Program  from meeting  the  needs  of  the  command  and  the people   for   whom   it   exists.   Each   CRP   should develop   a   publicity   program,   determine   the goals and objectives which must be met through this  publicity  program,  and  determine  how  best 6-1







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